HOSPITALITY ECLIPSE EXPERIENCES · 02.08.2027

Six minutes.
One moment.

Premium, bespoke eclipse-viewing experiences for hotels, resorts, beach clubs and destination partners ahead of the total solar eclipse on 2 August 2027.

Bespoke by property. Built to scale.

The approved TOTALITY eclipse viewer presented at a luxury coastal resort in daylight.
Approved product render
The moment in numbers

This is enormous. This is rare.

Total solar eclipses reliably drive a measurable spike in hotel search and booking demand along the path of totality — and the 2 August 2027 eclipse will be one of the longest total solar eclipses of the century.

4.62BN
People able to witness some phase of the eclipse — 57% of the world's population.
Source: Timeanddate.com
88.9M
People living within the path of totality itself, across 12 countries.
Source: Timeanddate.com
100%
Solar obscuration confirmed for Cádiz, Gibraltar and Marbella — all inside the path.
Source: NASA eclipse circumstances
Up to 4m 48s
Duration of totality across Spain's southern coast, from Marbella to Ceuta.
Source: Instituto Geográfico Nacional (IGN)
+1,100%
Peak Expedia hotel-search growth for path-of-totality stays, April 2024 eclipse.
Source: Expedia, Mar 2024
+125%
Hotel-search growth already recorded for northern Spain ahead of the Aug 2026 eclipse.
Source: Hotels.com, Jan 2026

"4.62BN" counts anyone seeing any part of the eclipse; "88.9M" counts only those inside the narrow path of totality itself — a materially smaller, more valuable audience. Figures independently sourced from Timeanddate.com, NASA eclipse circumstance data, and published Expedia / Hotels.com market data — not TOTALITY's own research.

The opportunity · Spain

Southern Spain sits directly in the path.

On 2 August 2027, totality crosses the Strait of Gibraltar from west to east, covering almost all of Cádiz, much of Málaga and the southernmost parts of Granada and Almería. Ceuta and Melilla are also inside the path.

NASA 2027 path of totality NASA central line

Map uses OpenStreetMap geographic data. Eclipse corridor boundaries and central line are plotted from NASA/GSFC WGS84 path coordinates for 2 August 2027. City markers use published geographic coordinates; eclipse durations shown for Cádiz, Málaga, Ceuta and Melilla are from Spain's Instituto Geográfico Nacional (IGN).

Not a novelty. Not a giveaway.

Bespoke at property level. Scalable at group level.

TOTALITY is designed for hospitality brands that want to make the 2 August 2027 eclipse a considered part of their guest experience — from individual luxury properties through to multi-property and international hotel groups. Each edition is designed around the individual property, with the production model built to scale across groups and portfolios.

01

Compliance-led direct solar viewing

Built on a compliance-led design process, not a toy with a warning sticker.

02

Your property, not ours

The branding is yours. TOTALITY's own mark sits quietly on the inside — where it belongs.

03

A keepsake, not a giveaway

Designed to be kept, photographed and shared — long after totality has passed.

The product

Explained in one glance.

One folded card object. Direct-solar-viewing filters. Your property's branding on the outside, a direct link to your own digital channels on the inside — built to feel like part of your own guest collateral, not a corporate handout.

Original TOTALITY custom eclipse glasses artwork template showing the complete outside and inside flat-pack views, branding zones, lens areas, QR code placement and design system.
Full artwork specification & production zones
Each viewer is built across four working zones per face — outside left arm (date, location, eclipse detail), outside front (optional centre branding), outside right arm (property logo, primary branding), and the full inside face (TOTALITY mark, safe-use language, QR code and digital destination). Bespoke artwork is proofed against your brand guidelines before any production run is confirmed — see Process below.
A once-in-a-career hospitality opportunity

There is no second campaign date.

On 2 August 2027, the eclipse passes over southern Spain once. For properties inside the path, this is a rare chance to turn a global natural event into a guest experience that is unmistakably their own.

Not merchandise. Part of the experience.

Generic eclipse viewers solve one functional need: safe viewing. TOTALITY is not an off-the-shelf eclipse viewer. It does more. It makes the moment belong to your property — combining bespoke branding, location-specific eclipse detail, an interactive digital connection and a physical guest keepsake created exclusively for your venue.

The moment ends. The connection does not.

The integrated QR experience can take guests directly to your chosen destination — social channels, event content, photography, membership, offers or future stays — turning a physical keepsake into a measurable digital touchpoint.

Created for hospitality, not retail shelves.

TOTALITY is designed as a property-owned guest asset: premium in presentation, tailored to the venue and managed as a complete commercial product rather than a generic pair of eclipse glasses.

“A unique hospitality asset for the 2027 eclipse — created to help properties turn one extraordinary moment into brand memory, guest engagement and a lasting connection.”

Boutique collection · guide pricing

A unique hospitality asset for the 2027 eclipse.

Created for hotels, resorts, beach clubs and destination properties, each TOTALITY edition is built around the individual property — its identity, location, guest experience and digital channels. Boutique orders run from 500 to 3,000 viewers, with larger partnerships quoted separately.

Guide pricing is shown in EUR and excludes applicable VAT / local taxes. Final order value is confirmed before production and depends on artwork, specification, production route, delivery destination and logistics. Final quotation is provided before production approval.
Boutique orders

500–3,000 viewers

Designed for an individual property or destination activation, with a clear volume-based guide price and a bespoke artwork route.

Group & large-scale partnerships

More than 3,000

Multi-property, portfolio and larger-volume requirements are quoted separately so production, branding and delivery can be coordinated around the group.

Ideas, not obligations

Ways properties are considering the moment.

TOTALITY supplies the product and the artwork route. What you do with it — and when — is entirely yours to design.

01

A welcome amenity for eclipse week

Placed in-room or at check-in for guests staying over 2 August 2027.

02

A terrace or beach-club viewing moment

Distributed to in-house guests wherever your property already gathers people for a view.

03

A keepsake tied to your own channels

The QR code becomes a quiet, guest-initiated route to your social following.

04

A limited retail or suite edition

A finer, numbered run for VIP guests, suites or returning members.

Where TOTALITY's role ends. TOTALITY supplies the compliance-verified finished product, bespoke artwork and relevant product collateral. The hotel remains responsible for its own event design, guest communications and on-property delivery.
Compliance

A safety product, treated like one.

"Every production edition will proceed only through a verified compliance route for direct solar viewing. Production will not proceed until the finished specification, manufacturing route, applicable testing and required conformity documentation have been confirmed for the market in which the product will be supplied."

Direct solar viewing carries a genuine eye-safety risk. Compliance is therefore a production gate, not a marketing flourish. TOTALITY will not release a commercial production run until the applicable safety and conformity route for the finished viewer has been verified.

  • →Solar-filter performance and finished-viewer requirements verified against the applicable direct-solar-viewing standard before production
  • →Every finished, branded edition assessed against the applicable market requirements before production
  • →Required conformity documentation confirmed before any production run is released
  • →Full technical documentation maintained and retained for every approved run
  • →Batch-level traceability across every finished, branded run
  • →Clear instructions and warnings included with every viewer supplied
Production planning

Bespoke production requires planning.

Every property edition requires artwork approval, compliance verification, production scheduling and delivery coordination. Capacity is finite, so projects are opened early to give each edition the time and attention it deserves.

Process

From your brand to a finished viewer.

01
Direction

Confirm direction

Branding, location, indicative quantity and timeline.

02
Verification

Compliance verified

Finished specification and compliance route verified.

03
Proof

Bespoke artwork proof

Bespoke artwork and product direction created for approval.

04
Delivery

Production & delivery

Manufactured and delivered to an individual property or coordinated across a wider hotel group.

Your property · 2 August 2027

Picture your own edition of this.

Share your branding, location and likely scale, and we'll create a visual direction specifically for your property — with no commitment required.

TOTALITY property edition at a luxury coastal resort during the eclipse.